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Documented campaigns

Images that played alongside the game.

Five Ronaldinho campaigns with public imagery, a corresponding clip and a verifiable source. This page shows only materialized pieces, not agreements without released footage or imagery.

Editorial criterion

This selection includes only campaigns with identifiable, publicly available visual material. Each image and clip links to its campaign. The images belong to their respective owners and are not presented as freely licensed; rights and terms must be cleared before official publication. Roberto Assis is treated rigorously: his general role as an agent or manager does not prove he negotiated specific agreements.

Nike2006Pepsi2022Heineken2018Shopee2025Rexona2024

Campaign record, not a statement of current representation.

Documented campaigns

Open research, clear attribution.

01Campaign film

Nike

2006

Brazilian Ping Pong / Crossbar Challenge

In Nike JogaTV’s spot, Ronaldinho turns the crossbar challenge into a display of ball control. The video was published on Nike Soccer’s official channel in 2006.

Campaign take2006
Official Nike video thumbnail: Ronaldinho controls a ball on a football pitch.JogaTV Episode 6: BRAZILIAN PING PONG

The official player loads only when requested.

Ronaldinho
Lead talent in the advertising film.
Assis Moreira
The consulted sources do not confirm that Roberto Assis negotiated or signed this specific agreement.
02Campaign film

Pepsi

2022

The Nutmeg Royale

The official 15-second cut brings Ronaldinho, Messi and Pogba together in Nutmeg Royale, part of the Thirsty For More platform. The video is identified on Pepsi Bangladesh’s channel.

Campaign take2022
Pepsi Nutmeg Royale campaign poster featuring Ronaldinho, Lionel Messi and Paul Pogba.The Nutmeg Royale feat. Ronaldinho Gaúcho | 15s

The official player loads only when requested.

Ronaldinho
Lead talent in the campaign cut.
Assis Moreira
The consulted sources do not confirm that Roberto Assis negotiated or signed this specific agreement.
03Film and activation

Heineken

2018

The Grand Finale

In the action created by Publicis Brasil for the UEFA Champions League final, Ronaldinho conducts an orchestra and surprises football fans. The agency published the film.

Campaign take2018
The Grand Finale video thumbnail: Ronaldinho smiles in a black beanie and grey coat.The Grand Finale — Heineken

The official player loads only when requested.

Ronaldinho
Featured in the activation and film.
Assis Moreira
The consulted sources do not confirm that Roberto Assis negotiated or signed this specific agreement.
04Campaign film

Shopee

2025

Consumer Day

Ronaldinho starred in Shopee’s Consumer Day film. The video was published on the brand’s official channel, and the campaign was covered by trade press.

Campaign take2025
Official Shopee Consumer Day commercial thumbnail featuring Ronaldinho.Aproveite o Dia do Consumidor Shopee com Ronaldinho!

The official player loads only when requested.

Ronaldinho
Campaign ambassador and film lead.
Assis Moreira
The consulted sources do not confirm that Roberto Assis negotiated or signed this specific agreement.
05Campaign film

Rexona

2024

Torcida Que Não Abandona

The official Rexona Brasil profile enlisted Ronaldinho for its 2024 Copa América campaign. The original Reel and campaign coverage are public.

Campaign take2024
Official Rexona Reel preview: Ronaldinho wears sunglasses against a light-green background.Rexona não te abandona — Reel oficial

The official player loads only when requested.

Ronaldinho
Lead talent in the campaign Reel.
Assis Moreira
The consulted sources do not confirm that Roberto Assis negotiated or signed this specific agreement.